28 December 2017, 19:05
We are happy to share with you the preliminary results of the work of admitad in 2017.
The sales grew 2.5 times compared with 2016.
The advertisers’ sales volume grew 2.5 times compared with 2016.
The payment volume to the affiliates grew 2.5 times compared with 2016.
27 December 2017, 12:37
In 2017, admitad invest was one of Russia’s top 5 among seed funds by the number of invested projects in the early stages, according to firrma.ru. admitad Invest portfolio includes projects in the areas of SaaS, marketplace, enterprise, commercial content projects, CPA, lead generation, and other services, which can be in demand both in the CIS and in the world. The volume of fund’s investments over the year amounted to more than $2 million. The fund’s 2017 projects worthy of note include Blinger.io, Epicstars, Push.World, Meds.ru, and Appspress.ru.
“In 2018, admitad Invest will continue to actively invest in Russian projects. The amount of investments in the early stages of work can reach up to 40 million rubles. Apart from financing, the projects will get access to admitad expert database, as well as accounting and legal support and communications worldwide (Europe, CIS and Asia). Successfully developing projects are additionally financed and prepared for launch in foreign markets, where admitad is already actively working – namely, in Western Europe, Asia, the United States, and the Gulf countries,” admitad CEO and founder Alexander Bachmann describes company’s principles of work.
26 December 2017, 11:16
Dear Friends! I would like to wish all of you a Merry Christmas and a happy upcoming New Year 2018!
The year 2017 was marked by a new stage of the qualitative development of our Company. We carried on our quick growth, admitad won a number of key awards in the industry of internet marketing. We consistently expand our presence in the world market making digital advertising more efficient and transparent.
20 December 2017, 16:54
GAming for TOmorrow conference by IAMAI is the first of its kind of gaming conference and summit in India, called GaTo- GAming for TOmorrow.
The first ever gaming event is not only focused on the skill-based gaming in India. It is also organized to create a platform which will give a new face to the industry. The Gaming conference a form of contribution as one of the driving pillars of the Digital India dream.
The 1st GAming for TOmorrow conference will take place on 21 December 2017 in Gurugram.
05 December 2017, 13:49
Do you know that retailers can acquire more than 55% of new customers during the holiday shopping season?
For example, in 2016, we witnessed three important events: Black Friday, strong November sales, and Cyber Monday. Remarkably, two of these events turned from two days into the entire week of sales. We saw bigger discounts, longer sales periods, more shoppers and purchases.
04 December 2017, 19:25
CNBC Anchor 1- How do you see Black Friday and Singles day sale this year and during the past year?
Neha Kulwal, admitad India CEO- If you know the Singles day, last year to this year there is a 70% growth. If you see, there is a 25.8 mln dollar sales which we have given to Singles Day, which is, almost a 70% growth. Singles Day is much bigger than Black Friday sale, or a Cyber Monday putting together. And, if we come back with a number of publishers coming onboard for a Singles day sale, this is much higher than a Black Friday or a Cyber Monday.
CNBC Anchor 1 – How much growth do you expect to see in Black Friday this year?
Neha Kulwal, admitad India CEO- If you see the year-on-year growth there will be more than 40%-50% growth will be on Black Friday sale. On the first day we could see 209,000 transactions for a Black Friday sale but if you see for a Singles day there were 2.7 mln. transactions, which is really high.
CNBC Anchor 2– Neha, Tell us what you’ve got about what’s going on in mobile; what’s going on still on desktop, because you know if you judge from North America experience, it’s really becoming a mobile phenomenon, you know, this whole season of shopping trend.
Neha Kulwal, admitad India CEO- I know, it’s more of mobile trend but I see from the statistics, what kind of transactions we could drive from a Black Friday or a Singles day, 81% of people are driving transactions from desktop,
13% through Android, and around 6% to 7% through IOS phones and devices. I think, desktop is still a bigger player with transactions that are happening.
28 November 2017, 16:40
Live broadcast with Neha Kulwal on CNBC Asia: trends, statistics and numbers of the Singles Day Versus Black Friday Sale – 2017
The traditional November sales of Chinese e-commerce shops and the giant Black Friday Sale have their own impact with regard to regions. Whereas Singles Day Sale is more focused on Chinese e-commerce shops, Black Friday Sale is aimed at the US and the UK geos. CNBC Asia has hosted a wonderful session with admitad India CEO, Neha Kulwal, where she has observed the rising trend and impact of Singles Day Sale and Black Friday on the Asia-Pacific countries and throughout the world.
28 November 2017, 12:52
We are happy to present a new tool for monetizing forums, review sites, personal blogs, and other content sites – MoneyLink.
MoneyLink is a tool that saves you time and helps you earn money, automatically converting the usual links on your site into affiliate links. The links themselves remain “organic” for users and change only when you follow them.
24 November 2017, 19:55
Today admitad India CEO Neha Kulwal received a prestigious title of one of the 50 Most Influential Digital Marketing Leaders 2017 by CMO Asia and the World Marketing Congress. This award ceremony is a part of the annual Mobile & Digital Marketing Summit that is strategically supported by CMO Asia, and WMC.
23 November 2017, 12:59
Since the beginning of 2017, the technical integration department under the direction of Aleksandr Blokhin has been working at the sophistication of admitad’s tracking to record a greater percentage of target actions irrespective of the effect of ad blockers, previous incorrect integration on the advertiser’s side (e.g., via Google Tag Manager), and other factors.