Introducing Coupon WhiteLabel in India with The Hindu

Coupon WhiteLabel, a product of Admitad, recently partnered with one of the leading Indian media houses, The Hindu, having 20.4 million readers. This partnership has helped The Hindu open a new revenue stream through launching its first-ever coupons and deal sections for its audience, allowing it to add value and usefulness to current readers for a better, budget-friendly online shopping experience via coupons and deals. The service currently works with over 1,500 brands and major media holdings.

Coupon WhiteLabel pages complement the 360 monetization strategy that our tools offer to media houses and content platforms. All the design and development of the section, along with day-to-day creating and managing of the content, are solely handled by the Coupon WhiteLabel team. Amazon, Flipkart, Myntra, Ajio, and many more brands are offering their best available deals and coupons for service clients.
According to Admitad’s data, promo code purchases rose by 36%  worldwide in 2021. Coupon WhiteLabel becomes an important part of this equation by providing coupons and deals and attracting a significant number of new visitors to both media and online stores. It creates more user engagement opportunities and an additional source of income for content platforms.

Neha Kulwal, Country Manager, Admitad India said “ We are elated that we have partnered with The Hindu for  Coupon WhiteLabel. The main vision behind this partnership was to provide brands, content projects, and cherry pickers with a platform creating a win-win situation for both. An additional significant advantage for brands would be the campaign tracking via a unique coupon code. This partnership will help the readers to save more money while leaving them with a variety of brands to choose from”.

With more than 20 million+ loyal customer base, the partnership between The Hindu and Coupon WhiteLabel will upgrade the user experience, making it easy for customers to avail interesting deals and discounts. 

Find out the in-depth information about the partnership covered on The Hindu’s official website. 

Speaking on the partnership, Faizan Ahmad, National Head- Digital Transformation (Revenue), The Hindu said “ It is indeed a happy news that we have partnered with Admitad and its product Coupon WhiteLabel. To collaborate with a well-known e-commerce solution provider, Admitad seems great because of its expertise in discounts and coupons vertical. This partnership will not be limited to extra revenue generation, but also provide great value-add services to the users”.

We intend to build strong partnerships with all the media houses in India and provide them with effective tools and solutions to generate extra revenue. Take a step forward towards effective cooperation – contact the Coupon WhiteLabel team to get an expert consultation on

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