March-a-thon: Winners Announced

As promised, we are back with the results of March-a-thon, a one-of-its-kind marathon where more than 150+ publishers from different categories competed against each other for the top spot, driving sales for the brands. Before we announce the results, let’s quickly roll our eyes at the brands who participated, categories of publishers participated, and the top winning publisher categories.

A total number of 9 advertisers participated in the marathon:

  1. Flipkart
  2. Croma 
  3. BoatLifestyle
  4. Myntra
  5. mCaffeine
  6. Justherbs
  7. BuyWow
  8. Zivame
  9. BodyCupid 

The categories of the publishers that participated in the marathon are listed below:

  1. Loyalty Programs
  2. Social media Publishers/Influencers
  3. Messengers
  4. Media Buyers
  5. Content Marketers/Websites
  6. Drop Shipping Platforms
  7. Other Genuine Traffic sources

Top winning categories with their respective winning prizes:

  1. Dropshipping –  INR 1,00,000 
  2. Media Buyer – INR 75,000
  3. Messengers – INR 50,000
  4. Loyalty Platform – INR 25,000 ( Appreciation amount for extra promotion)

We delivered a total GMV of INR 8 crore to the clients during the marathon where the top three publishers had a score of 2550, 1200, and 1050 and contributed 11.5%, 7%, and 6% respectively to the total GMV.
We believe in engaging our publishers and advertisers with such marathons and events where they not only get the chance to drive their revenues but also to engage their users with special, limited-time offers. Stay tuned to our blog page and social media handles to get notified for the upcoming events. To be a part of Admitad, sign up here.

Introducing Coupon WhiteLabel in India with The Hindu
Adspace verification update promises more transparency and convenience for advertisers and publishers


Leave a comment